Mitra Adiperkasa to launch in Sri Lanka

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Indonesian multi-brand retailer Mitra Adiperkasa is planning a foray into Sri Lanka, attracted by the opening economy and a growing middle class.
Mitra Adiperkasa (MAPI) describes itself as a lifestyle retailer in its home market with retail businesses in the clothing, sportsgoods and toy categories as well as operating department stores, cafés and restaurants. It boasts 1900 stores, selling more than 150 brands and employs more than 23,000 people in 65 cities.
MAPI operates Starbucks cafes across Indonesia and has the national Zara rights, among others.
The Sri Lankan move was not announced by the company, instead revealed by Jatinder Biala, outgoing president of the Sri Lanka and Indonesia Business Council who identified MAPI as one of a group of Indonesian businesses interested in making the most of the opportunities opening up in the island nation.
“They have already taken steps to promote their products in Sri Lanka,” Biala told a local newspaper. “Very soon they are opening a subsidiary in Sri Lanka.”
Questions & Answers
Q.Which specific retail categories is Mitra Adiperkasa involved in, beyond fashion?
Which specific retail categories is Mitra Adiperkasa involved in, beyond fashion?
Mitra Adiperkasa operates retail businesses in clothing, sportsgoods, and toy categories. It also runs department stores, cafés, and restaurants, and holds the rights for Starbucks and Zara in Indonesia.
Q.Who revealed Mitra Adiperkasa's plans to enter Sri Lanka?
Who revealed Mitra Adiperkasa's plans to enter Sri Lanka?
The company itself did not announce the move. Instead, Jatinder Biala, the outgoing president of the Sri Lanka and Indonesia Business Council, revealed their intentions.
Q.What is Mitra Adiperkasa's current scale of operations in its home market?
What is Mitra Adiperkasa's current scale of operations in its home market?
MAPI currently has 1900 stores, sells over 150 brands, and employs more than 23,000 people across 65 cities in Indonesia. They describe themselves as a lifestyle retailer.
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