Maisen Tonkatsu heads to Philippines
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Maisen Tonkatsu, described as Japan’s “greatest tonkatsu restaurant”, is to open a sequence of eating places within the Philippines.
The primary restaurant, described as a flagship, will open at SM Megamall by the third quarter of 2015.
Maisen Tonkatsu, based in 1965, will increase into the Philippines underneath Katsucuisine Inc, a subsidiary of its Japanese father or mother Suyen Company.
Thought-about the market chief in its class in Tokyo, the restaurant model is steadily increasing in Asia. It has six branches in Bangkok, Thailand, a part of a community now numbering 1100 worldwide.
Foodies and vacationers alike typically queue outdoors the Tokyo eating places whose profile has been boosted by in depth reward on social media and by skilled reviewers.
The restaurant’s positioning slogan is: “Tender tonkatsu you’ll be able to minimize with chopsticks.”
Questions & Answers
Q.Which company is responsible for Maisen Tonkatsu's expansion into the Philippines?
Which company is responsible for Maisen Tonkatsu's expansion into the Philippines?
Maisen Tonkatsu will expand into the Philippines under Katsucuisine Inc. This company is a subsidiary of its Japanese parent, Suyen Company. Katsucuisine Inc. Will manage the sequence of new eating places in the country.
Q.When and where will the first Maisen Tonkatsu restaurant in the Philippines open?
When and where will the first Maisen Tonkatsu restaurant in the Philippines open?
The first Maisen Tonkatsu restaurant in the Philippines is planned to open by the third quarter of 2015. This flagship restaurant will be located at SM Megamall, marking the brand's initial entry into the market.
Q.How many Maisen Tonkatsu branches currently exist globally, including the new Philippine locations?
How many Maisen Tonkatsu branches currently exist globally, including the new Philippine locations?
The article states that Maisen Tonkatsu's network now numbers 1100 worldwide. This total includes existing branches, such as the six in Bangkok, Thailand, as well as those planned for the Philippines.
Q.What is Maisen Tonkatsu's main slogan for positioning its brand?
What is Maisen Tonkatsu's main slogan for positioning its brand?
Maisen Tonkatsu's positioning slogan is: 'Tender tonkatsu you’ll be able to minimize with chopsticks.' This slogan highlights a key aspect of their product, emphasising its quality and ease of eating.
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