Macau the cornerstone for Cartier
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Cartier jewellery company and luxury travel retailer DFS Group are jointly hosting an exhibition at T Galleria by DFS, Macau, Shoppes at Four Seasons to showcase Santos de Cartier timepieces.
Running until the end of next month, the exhibition involves lighting effects and contrasting textures, with an emphasis on lacquered black and brushed metal. It has two spaces, with the Santos de Cartier watches in one while the other has a data hub with LED lighting and digital screens.
Santos de Cartier revolutionised watchmaking when launched in 1904. It came four years after master jeweller Louis Cartier met aviation pioneer Alberto Santos-Dumont, who spoke about the difficulty of checking the time on his pocket watch while flying. Cartier invented the first purpose-designed wristwatch for his friend.
A feature of the watches today is the strap, with steel, gold, calfskin or alligator skin options. All versions are interchangeable thanks to the Cartier QuickSwitch system, an invisible mechanism that blends into the structure of the case making it easy for the wearer to activate. Another feature is the SmartLink self-fitting technology, which enables the length of the metal bracelet to be adjusted to the nearest link without the use of a tool.
Questions & Answers
Q.What is the purpose of the exhibition in Macau?
What is the purpose of the exhibition in Macau?
The exhibition is a joint event by Cartier jewellery company and luxury travel retailer DFS Group. It aims to show the Santos de Cartier timepieces at T Galleria by DFS, Macau, Shoppes at Four Seasons.
Q.When did the Santos de Cartier watch first revolutionise watchmaking?
When did the Santos de Cartier watch first revolutionise watchmaking?
The Santos de Cartier watch revolutionised watchmaking when it was launched in 1904. This was four years after Louis Cartier met aviation pioneer Alberto Santos-Dumont, who inspired the invention.
Q.What features do the modern Santos de Cartier watches offer?
What features do the modern Santos de Cartier watches offer?
Modern Santos de Cartier watches feature interchangeable straps thanks to the QuickSwitch system. They also include SmartLink self-fitting technology, allowing the metal bracelet length to be adjusted easily without tools.