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LVMH sales up 15 per cent despite global tensions

By Aiko Tanaka
2 min read
LVMH sales up 15 per cent despite global tensions
In this article (5)

Luxury brand owner LVMH has reported a solid 15 percent increase in sales in the first half of this year, shrugging off gloomy consumer sentiment in many markets.

The parent of Louis Vuitton, Christian Dior, Bulgari, Sephora, DFS, Moet and a raft of other brands recorded sales of €25.1 billion. Organic growth was 12 percent ahead of the same period a year earlier.

Second quarter growth was also up by 15 per cent of the beginning of the year, with the US, Asia and Europe all showing good growth and an obvious rebound in France in the second quarter.

While the company noted a slowdown in demand in Hong Kong and Macau over the past few months, its DFS department-store subsidiary recorded “good” performance during the first half of the year.

Profit from recurring operations was €5.295 billion for the first half, up by 14 percent, with an operating margin reaching 21.1 per cent – about the same as last year.

“These results once again illustrate the effectiveness of our strategy and the exceptional desirability of our Maisons, whose products transcend time,” said chairman and CEO Bernard Arnault.

“Their constant demand for quality and their consistently refreshed creativity are key to LVMH’s success, always guided by a long-term vision, combining exemplarity and responsibility in all the company’s actions. Despite buoyant demand, we will continue to manage costs and remain vigilant into the second half of the year. We are therefore entering the second half of the year with confidence and count on the talent of our teams and their shared entrepreneurial passion to further increase, once again in 2019, our leadership in the world of high-quality products.”

The company’s fashion and leather goods business group recorded organic sales growth of 18 percent and profit from recurring operations was up 17 percent. The Louis Vuitton brand business achieved growth in all businesses and regions. Christian Dior had “a remarkable performance during the first half,” the company said, with its new 30 Montaigne line a standout.

The selective retailing business group achieved organic revenue growth of 8 percent, with profit from recurring operations up 17 percent. Within that group, Sephora recorded strong revenue growth and gained market share in all of its locations, LVMH reported.

Questions & Answers

Q.

Which specific brand families or business groups saw the strongest organic sales growth?

A.

The fashion and leather goods business group, which includes Louis Vuitton and Christian Dior, recorded the highest organic sales growth at 18 percent. This significantly contributed to the overall company performance.

Q.

How did LVMH's profitability change compared to the previous year?

A.

Profit from recurring operations increased by 14 percent to €5.295 billion in the first half of the year. The operating margin remained stable at 21.1 percent, similar to the previous year's figure.

Q.

What was the company's growth performance like across different regions?

A.

The US, Asia, and Europe all showed good growth in the first half of the year, with France experiencing an obvious rebound in the second quarter. However, demand slowed in Hong Kong and Macau.

Q.

What was the performance of the selective retailing business group, which includes Sephora?

A.

The selective retailing business group achieved organic revenue growth of 8 percent, with profit from recurring operations up 17 percent. Sephora, within this group, recorded strong revenue growth.

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