LVMH completes $20 billion acquisition of Tiffany, replaces leadership team

1 min readUpdated May 25, 2025Jan 8, 20217:07 AM

In this article (5)

LVMH Moët Hennessy Louis Vuitton SE installed new management at Tiffany & Co., as the French conglomerate seeks to place its imprint on the U.S. jeweler and steer it through the pandemic.

LVMH executive Anthony Ledru is returning to Tiffany, where he previously oversaw North American operations, as chief executive, effective immediately. Alexandre Arnault, the son of LVMH CEO Bernard Arnault, was appointed executive vice president of product and communications. Michael Burke, the CEO of Louis Vuitton, will become Tiffany’s chairman.

Tiffany’s current CEO Alessandro Bogliolo will depart on Jan. 22. Reed Krakoff, the chief artistic director, and Daniella Vitale, executive vice president and chief brand officer, also will leave after a short transition.

LVMH completed its $15.8 billion acquisition of the U.S. jeweler on Thursday after months of wrangling over the price that led to both companies suing each other. Bernard Arnault threatened to pull out of the deal, arguing that the Covid-19 pandemic had harmed Tiffany’s business. In the end, he agreed to pay a 2.6% discount to the original price.

AdvertisementAdvertise with usMobile 320×100

What this means

LVMH's swift and decisive leadership changes at Tiffany & Co., placing LVMH veterans and family in key roles, reflects a firm intent to integrate and rejuvenate the brand. This move, following a contentious acquisition, pressures rivals as LVMH has a strong track record of brand rejuvenation, as seen with Louis Vuitton. Unlike the cautious approach of some luxury brands, LVMH is using management shifts to assert its vision, much like the recent LVMH leadership change in 2026. This aggressive stance could unlock significant value, particularly as Tiffany has already expanded its physical footprint with a new Blue Box Cafe in Singapore and an Ion Orchard renovation. The critical question remains the new executive team's product and communication strategy, especially as Alessandro Arnault takes charge; monitor new product releases over the next 12 months.

Wei Zhang

Questions & Answers

Which LVMH executive has been appointed as the new chief executive of Tiffany & Co.?

Anthony Ledru, an LVMH executive who previously oversaw North American operations for Tiffany, has been appointed as the new chief executive, effective immediately. He is returning to the company in this leadership role.

What roles are Reed Krakoff and Daniella Vitale vacating at Tiffany?

Reed Krakoff, Tiffany's chief artistic director, and Daniella Vitale, executive vice president and chief brand officer, will both leave the company. Their departures will occur after a short transition period.

How much did LVMH ultimately pay for the acquisition of Tiffany & Co.?

LVMH completed the acquisition for $15.8 billion. This final price represented a 2.6% discount compared to the original price that was agreed upon before the dispute over the deal.

What was the reason for the dispute between LVMH and Tiffany over the acquisition price?

Bernard Arnault threatened to withdraw from the deal, claiming that the Covid-19 pandemic had negatively impacted Tiffany's business. This disagreement led to legal action between the two companies.

Reader pulse

What's your take on LVMH's rapid leadership overhaul at Tiffany?

21,750 votes so far