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Louis Philippe unveils new retail identity at Banjara Hills India

By Maria SantosIndia
1 min read
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vanheusen
In this article (4)

Louis Philippe, India’s leading premium menswear brand from Aditya Birla Fashion and Retail Ltd, has launched the new retail identity at Banjara Hills. The new identity celebrates ‘The Crest’ which is a symbol of craftsmanship and excellence. The sprawling 4,000 sq.ft. store at Banjara Hills, Hyderabad was unveiled by India’s ace cricketer V.V.S Laxman.

Speaking on the occasion, Farida Kaliyadan, COO, Louis Philippe said, “We are delighted to introduce the new retail identity for the brand. Louis Philippe is focused on delivering value through superior craftsmanship, diverse product portfolio and an unmatched retail experience. At present we have 17 stores across Hyderabad and Telangana.”

The revamped outlet houses a wide range of formals, casuals, denims, suits and blazers, and accessories.

As part of launch promotions, Louis Philippe will be giving the two highest billers a chance to win an Apple iPad. That’s not all, the other customers who participate and stand an opportunity to win PVR gift vouchers, ties, pocket squares, LP gift vouchers.

Questions & Answers

Q.

What is the key theme behind the new retail identity for Louis Philippe?

A.

The new retail identity for Louis Philippe is designed to celebrate 'The Crest'. This symbol represents the brand's commitment to craftsmanship and excellence, reflecting its core values in the revamped store environment. It aims to elevate the customer experience.

Q.

What specific types of products can customers expect to find at the new Banjara Hills store?

A.

Customers visiting the revamped Banjara Hills store will find a comprehensive range of menswear products. The selection includes formals, casuals, denims, and suits and blazers. A variety of accessories are also available to complement these collections.

Q.

Which prominent personality was involved in unveiling the new Louis Philippe store in Hyderabad?

A.

India's renowned cricketer V.V.S Laxman was the prominent personality who unveiled the new Louis Philippe store. His presence marked the official launch of the revamped retail identity at the Banjara Hills location in Hyderabad, attracting public attention.

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