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Louis Philippe, India’s leading premium menswear brand from Aditya Birla Fashion and Retail Ltd, has launched the new retail identity at Banjara Hills. The new identity celebrates ‘The Crest’ which is a symbol of craftsmanship and excellence. The sprawling…
Sportshoe brand Adidas Group India is planning to launch a shopping app by December, primarily to drive customer engagement through content and loyalty programs, as well as boost online sales. It is a significant move as it indicates increasing fragmentation…
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