Lotteria to debut in Mongolia

Jun 20, 2025Updated Jun 20, 20251 min read

Korean conglomerate Lotte is launching its fast-food chain Lotteria in Mongolia.

The brand’s restaurant franchise unit, Lotte GRS, will open its first location in the capital city of Ulaanbaatar and increase outlets to 10 over the next four years. The move follows an agreement with Mongolian restaurant and theatre operator Eugenetek Mongolia, which has signed on as master franchisor.

A spokesperson for Lotte GRS said the flagship store’s prime location within the city’s commercial district, together with Mongolia’s young population and local enthusiasm for Korean culture, should contribute to the success of the new restaurant.

Lotte GRS has previously expanded into China, Vietnam, Indonesia, Myanmar and Cambodia with its Lotteria chain as well as its Angel-in-us cafe franchise.

Tags

About the author

Mei Ling Tan

Contributor · RetailNews.asia

Mei Ling Tan is the Editor of Retail News Asia, where she leads the editorial team in delivering in-depth coverage of Asia’s dynamic retail landscape. With over a decade of experience in business journalism, Mei Ling is known for her sharp analysis, deep industry insights, and commitment to uncovering the stories behind Asia’s most innovative retail brands. Before joining Retail News Asia, Mei Ling held senior reporting roles at regional business publications, covering everything from consumer trends to digital transformation in retail. A graduate of the National University of Singapore with a degree in Communications and New Media, she combines journalistic integrity with a strong understanding of evolving market forces. Outside the newsroom, Mei Ling is a frequent speaker at industry panels and a mentor for young journalists.

Asia's retail intelligence, in your inbox