Skip to content
Electronics

Lenovo Malaysia to spice up retail focus

By Rajiv Menon
1 min read
Lenovo ThinkPad Logo
Lenovo ThinkPad Logo
In this article (5)

Lenovo Malaysia says it’s going to increase its retail presence because it goals to develop its share of the PC market.

The corporate unveiled a change technique this week based mostly on new enterprise fashions to its Malaysian channel companions.

It says it’s in a “steady shift on your complete gadget and related ecosystem” with elevated emphasis on “human-centric designs” starting from wearable units, smartphones and tablets to non-public computer systems, servers, software program and clouds based mostly providers.

Lenovo stated in assertion that it deliberate to proceed to spend money on Malaysia to achieve market management in all segments.

A part of this implies extra shops and retail factors of sale, funding in infrastructure and a dedication to driving innovation.

Regardless of Malaysia’s lacklustre financial system – blamed on the introduction of six per cent GST on April 1, Lenovo is satisfied the market holds robust potential for the model.

Beijing-headquartered Lenovo says it has skilled hypergrowth” in Southeast Asia through the first 4 months of this yr and claims to now maintain greater than 28 per cent market share in cellular computing.

Dr Harry Yang, Southeast Asia area VP and GM, stated the robust momentum was persevering with and Malaysia was a key market in driving that progress. “SEA is a mixture of mature markets with an urge for food for premium and cutting-edge know-how, and quick rising rising markets with entry-level know-how penetration, giving us the chance to develop market share shortly,” he stated.

Globally, Lenovo recorded 21 per cent yr on yr progress within the fourth quarter to March 31 with revenues totalling US$11.three billion, regardless of a sluggish financial setting in lots of areas and foreign money fluctuations.

Questions & Answers

Q.

What specifically is Lenovo Malaysia planning to do to increase its retail presence?

A.

Lenovo Malaysia plans to invest in more physical stores and additional retail points of sale. This is part of a broader commitment to invest in infrastructure and drive innovation within the Malaysian market.

Q.

What new strategy has Lenovo unveiled to its Malaysian channel partners?

A.

Lenovo has unveiled a new change strategy to its Malaysian channel partners, which is based on new business models. This strategy is part of a steady shift towards the entire gadget and related ecosystem, with a focus on human-centric designs.

Q.

Why does Lenovo believe Malaysia has strong potential despite the economic situation?

A.

Despite the country's lacklustre economy, partly due to the introduction of six per cent GST, Lenovo is convinced the Malaysian market holds strong potential for the brand. They see Southeast Asia as a mix of mature and fast-growing markets, offering opportunities for rapid market share growth.

Q.

What market share does Lenovo claim to hold in mobile computing in Southeast Asia?

A.

Lenovo claims to now hold more than 28 per cent market share in mobile computing across Southeast Asia. This follows a period of hypergrowth experienced in the region during the first four months of this year.

Reader pulse

Is increasing retail presence the right move for Lenovo in Malaysia?

20,447 votes so far

Weekly Briefing

Asia's retail intelligence, in your inbox

Monday, Wednesday and a Friday Weekly Wrap: the retail stories, numbers and moves that mattered across Asia. Nothing else, and you can unsubscribe in one click.

  • Top industry moves and market shifts
  • Weekly data-driven analysis from across Asia
  • Monday, Wednesday and the Friday Weekly Wrap

Read by retail operators, investors and brand teams across Asia.

Protected by a quick human check. No spam, ever. Unsubscribe in one click.

SecureGDPR ready