La Perla Hong Kong revamps flagship
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Italian luxury lingerie brand La Perla has reopened its Russell St flagship store after renovation.
La Perla Hong Kong first opened in 2006 in Lane Crawford at pacific Place. Since then the brand has expanded to four stores – and the Russell St shop is described as its main showcase.
The newly revamped La Perla store features the new interior design concept of the brand and includes all La Perla Collections for women and men.
Gruppo La Perla is one of the leading international lingerie and beachwear groups, with 2000 employees globally. Since its establishment in 1954, the Gruppo La Perla has directed its production towards various market sectors including lingerie, beachwear and nightwear. The company has created a chain of exclusive boutiques in the main fashion capitals of 30 countries.
Questions & Answers
Q.What is the significance of the Russell Street store for La Perla in Hong Kong?
What is the significance of the Russell Street store for La Perla in Hong Kong?
The Russell Street location is described as the brand's main show store in Hong Kong. It features La Perla's new interior design concept and stocks all collections for both women and men.
Q.When did La Perla first establish a presence in Hong Kong?
When did La Perla first establish a presence in Hong Kong?
La Perla initially opened in Hong Kong in 2006, within the Lane Crawford department store at Pacific Place. The brand has since grown to operate four stores in the region.
Q.Which product categories does Gruppo La Perla focus on globally?
Which product categories does Gruppo La Perla focus on globally?
Gruppo La Perla directs its production towards several market sectors. These primarily include luxury lingerie, beachwear, and nightwear for its international customer base.
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