Korea’s CJ Group launches Malaysia shopping channel

Jan 29, 2016Updated Jun 3, 20251 min read

CJ O Shopping Co, a home shopping unit of CJ Group, said Thursday it will launch a new channel in Malaysia in a joint venture with Media Prima TV Networks, a major Malaysian media group.

CJ O Shopping plans to start airing the new shopping channel in the first half of the year to target rising middle-class consumers in the Southeast Asian nation.

CJ O Shopping will shoulder 51 per cent of the bill for the 19 billion-won (US$15.7 million) investment, while Media Prima TV Networks will make up the remaining 49 per cent.

CJ will be in charge of operating the shopping channel, and Media Prima will provide media infrastructure.

Media Prima TV Networks operates Malaysia’s four leading free-to-air television stations, as well as radio stations and online channels.

Since launching a Chinese shopping channel in 2004, CJ O Shopping has expanded its global presence in India, Thailand, Turkey, Mexico and four other nations.

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Mei Ling Tan

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Mei Ling Tan is the Editor of Retail News Asia, where she leads the editorial team in delivering in-depth coverage of Asia’s dynamic retail landscape. With over a decade of experience in business journalism, Mei Ling is known for her sharp analysis, deep industry insights, and commitment to uncovering the stories behind Asia’s most innovative retail brands. Before joining Retail News Asia, Mei Ling held senior reporting roles at regional business publications, covering everything from consumer trends to digital transformation in retail. A graduate of the National University of Singapore with a degree in Communications and New Media, she combines journalistic integrity with a strong understanding of evolving market forces. Outside the newsroom, Mei Ling is a frequent speaker at industry panels and a mentor for young journalists.

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