Be Inspired by Zalora to showcase trends
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Online fashion destination Zalora has launched Be Inspired, a curated page that consolidates fashion trends across various themes.
Shoppers can readily obtain items on Zalora to help them achieve specific looks.
Recognising the role of social media in influencing fashion choices, Zalora is also launching #ZaloraStyleEdit, a page for user-generated images from Instagram. By using the hashtag in their posts, shoppers can upload photos of their outfits.
All the items featured can be bought on the spot as they are linked to either the exact Zalora product or a similar one sold on its site.
The Be Inspired tab offers a curated experience with a navigation menu that highlights 16 evergreen and seasonal trends, as well as occasions and international fashion inspiration.
Questions & Answers
Q.What is the purpose of Zalora's new 'Be Inspired' page?
What is the purpose of Zalora's new 'Be Inspired' page?
The 'Be Inspired' page consolidates fashion trends across various themes, allowing shoppers to easily find and purchase items that help them achieve specific looks. It offers a curated experience with a navigation menu.
Q.What kind of trends are highlighted on the 'Be Inspired' tab?
What kind of trends are highlighted on the 'Be Inspired' tab?
The 'Be Inspired' tab features 16 evergreen and seasonal trends. It also provides inspiration for various occasions and shows international fashion influences, offering a broad range of styles.
Q.Are the items shown on the user-generated content page available for purchase?
Are the items shown on the user-generated content page available for purchase?
Yes, all items featured on the #ZaloraStyleEdit page can be bought on the spot. They are linked directly to the exact product or a similar one sold on the Zalora site.
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