Indonesia’s Wake Cup Coffee & Eatery makes Indian debut

Jul 30, 2019Updated Jul 20, 20191 min read

Indonesian coffee chain Wake Cup Coffee & Eatery has launched in Mumbai.

The franchise opens in India in partnership with local franchisee Gobble Me Good, its first international location after opening 13 outlets back home.

The firm is the newest player in India, the world’s 10th fastest-growing coffee market currently valued at ₹2570 crore (US$374 million), according to a recent Euromonitor International report that estimated industry growth at 6.9 per cent a year by 2023.

“Consumers frequenting cafes in India are primarily 18-35 years old, which comprises the country’s primary working force with higher disposable income and fast-paced lives,” said the

Large food companies such as local giant ITC are also making moves in coffee retail to compete with the likes of Nestle and Unilever.

Tags

About the author

Mei Ling Tan

Contributor · RetailNews.asia

Mei Ling Tan is the Editor of Retail News Asia, where she leads the editorial team in delivering in-depth coverage of Asia’s dynamic retail landscape. With over a decade of experience in business journalism, Mei Ling is known for her sharp analysis, deep industry insights, and commitment to uncovering the stories behind Asia’s most innovative retail brands. Before joining Retail News Asia, Mei Ling held senior reporting roles at regional business publications, covering everything from consumer trends to digital transformation in retail. A graduate of the National University of Singapore with a degree in Communications and New Media, she combines journalistic integrity with a strong understanding of evolving market forces. Outside the newsroom, Mei Ling is a frequent speaker at industry panels and a mentor for young journalists.

Asia's retail intelligence, in your inbox