H&M opens second store in Hanoi, marks expansion
By Aiko Tanaka
1 min read
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Swedish fast-fashion brand H&M Vietnam has opened it second store in Hanoi – its fourth in the country.
The 2000sqm store is located in Vincom Mega Mall Times City, offering the latest summer items, and will host the upcoming H&M x GP & J Baker collection.
The opening ceremony was attended by the Swedish Ambassador in Vietnam Pereric Högberg.
Since its made its Vietnam debut in Ho Chi Minh City last November, H&M has opened two stores there and now two in Hanoi.
Despite expansion in Vietnam, H&M is recording stagnated sales growth worldwide.