Furla Beijing flagship opens
In this article (4)
Luxury brand Furla China has opened its first store in Beijing, at lifestyle retail destination WF Central.
As well as women’s leather goods and sunglasses, the Italian brand’s 208sqm flagship store features a special range inspired by the city’s symbol, the Panda Collection.
Furla CEO Alberto Camerlengo says the opening of the flagship highlights the brand’s determination with its expansion strategy in China.
Questions & Answers
Q.Where is Furla's new flagship store located in Beijing?
Where is Furla's new flagship store located in Beijing?
Furla's first Beijing store is located at WF Central, a lifestyle retail destination. This is the brand's initial store in the city, forming part of its broader expansion strategy within China.
Q.What special product range is available at the new Furla Beijing store?
What special product range is available at the new Furla Beijing store?
The new 208sqm flagship store features a unique Panda Collection. This range is specifically inspired by the city's symbol, the panda, and is offered alongside women's leather goods and sunglasses.
Q.What does the opening of this flagship store signify for Furla?
What does the opening of this flagship store signify for Furla?
According to CEO Alberto Camerlengo, the flagship's opening highlights Furla's commitment to its expansion strategy in China. It represents a significant step in the Italian brand's growth within the Chinese market.
Reader pulse
Is Furla's Beijing flagship a winning move?
17,671 votes so far