Fry’s launches alt-meat product Pea Protein Mince
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Plant-based food maker The Fry Family Food Co has rolled out meat alternative Pea Protein Mince. The new plant-based meat is made from non-genetically modified ingredients and plant proteins, without onion and garlic.
According to ANZ marketing director of The Livekindly Collective Tammy Fry, the business wanted to offer a kinder twist on a modern ingredient and to help Aussies reduce meat consumption while still being able to enjoy their favorite meals.
“Our Pea Protein Mince is just that and, even better, it’s actually easier to cook than traditional mince, cooking from frozen in just five minutes,” said Fry.
“Pea Protein Mince is another way that Fry’s is helping Aussies change the world from their kitchen table.”
Fry’s Pea Protein Mince is available in Coles and independent retailers across Australia.
Questions & Answers
Q.What is the primary goal Fry's hopes to achieve with its new Pea Protein Mince product?
What is the primary goal Fry's hopes to achieve with its new Pea Protein Mince product?
Fry's aims to offer a kinder alternative to meat and support Australian consumers in reducing their meat intake. This allows them to continue enjoying their preferred meals while making more sustainable choices.
Q.Which specific retailers in Australia are stocking Fry's Pea Protein Mince?
Which specific retailers in Australia are stocking Fry's Pea Protein Mince?
The new Pea Protein Mince from Fry's is available for purchase in Coles supermarkets. It can also be found at various independent retailers located across Australia.
Q.What are the main ingredients used in Fry's new Pea Protein Mince, and what is excluded?
What are the main ingredients used in Fry's new Pea Protein Mince, and what is excluded?
The Pea Protein Mince is made from non-genetically modified ingredients and plant proteins. The product has been formulated without the inclusion of onion and garlic.
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