Fortress Hong Kong flagship opens
In this article (4)
Electronics chain Fortress has opened a 10,000 sqft flagship at Times Square.
The AS Watson Group subsidiary, sells mobile phones and consumer electronics across Hong Kong and Macau. Its new Times Square store is spread over two floors – eight and nine – and split into themed areas.
A dedicated home theatre and TV zone is dominant and there is an area dedicated to demonstrating 3D printing technologies.
There is also a dedicated Apple space.
Another unique feature of this Fortress Hong Kong store is a cafe serving fresh coffee and offering free WiFi.
The store was opened by Hong Kong actor and singer Andy Hui.
It’s been likened to “a digital theme park”.
Questions & Answers
Q.Which company owns the Fortress electronics chain?
Which company owns the Fortress electronics chain?
Fortress is a subsidiary of the AS Watson Group. The group sells mobile phones and consumer electronics across Hong Kong and Macau.
Q.What are some of the key features or zones within the new Fortress flagship store?
What are some of the key features or zones within the new Fortress flagship store?
The new Times Square store includes a dominant home theatre and TV zone, an area for 3D printing demonstrations, and a dedicated Apple space. It also uniquely features a cafe with free WiFi.
Q.Who opened the new Fortress flagship store at Times Square?
Who opened the new Fortress flagship store at Times Square?
The Fortress Hong Kong flagship store was opened by Andy Hui, a well-known Hong Kong actor and singer.
Reader pulse
Will Fortress's new flagship redefine electronics retail?
18,505 votes so far