Foodpanda Hong Kong partners with OpenRice
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Foodpanda Hong Kong has partnered with OpenRice Hong Kong, the city’s most comprehensive platform for sharing dining experiences through reviews and ratings.
This cross-platform collaboration will allow Hong Kongers to order directly from Foodpanda’s partnered restaurants via OpenRice’s iOS, Android App or mobile-friendly website.
“The strategic partnership with OpenRice has begun in other markets in Asia and now it’s finally in Hong Kong,” said Alexander Roth, MD of Foodpanda Hong Kong.
‘’We hope to provide an enhanced consumer experience by leveraging the strengths of both platforms in this partnership.”
OpenRice MD Jan Wong said with her company’s app being the most popular dining guide in Hong Kong and Foodpanda a global player in online food delivery, it was a natural marriage.
“With Foodpanda’s extensive coverage and services, up-to-date dining info and various dining services would be all-in-one in OpenRice, which greatly enhances gourmet dining experience”, said Wong.
Launched in June 2014, the Foodpanda app has generated over 250,000 downloads in Hong Kong across iOS and Android platforms. The majority of users are aged 20 to 40, with an even split of male and female professionals and families in Hong Kong. Foodpanda is also planning a new app release focused on enhancing user experience and usability.
Questions & Answers
Q.Which other markets in Asia have seen Foodpanda and OpenRice partner before Hong Kong?
Which other markets in Asia have seen Foodpanda and OpenRice partner before Hong Kong?
The article states this strategic partnership has begun in other markets in Asia. However, it does not specify which particular countries or regions have already implemented this collaboration.
Q.What is the primary benefit for OpenRice users from this new partnership?
What is the primary benefit for OpenRice users from this new partnership?
OpenRice users will now be able to order food directly from Foodpanda's partnered restaurants. This integrates Foodpanda's delivery services with OpenRice's dining guide, enhancing the overall experience for users.
Q.When was the Foodpanda app launched in Hong Kong?
When was the Foodpanda app launched in Hong Kong?
The Foodpanda app was launched in Hong Kong in June 2014. Since its launch, it has achieved over 250,000 downloads across both iOS and Android platforms.
Q.What are the demographics of Foodpanda’s user base in Hong Kong?
What are the demographics of Foodpanda’s user base in Hong Kong?
The majority of Foodpanda users in Hong Kong are aged between 20 and 40. This demographic is evenly split between male and female professionals, and includes families.
Reader pulse
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