FJ Benjamin to manage Cole Haan in Singapore, Malaysia
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Singapore-listed fashion retail group FJ Benjamin has added American footwear label Cole Haan to its portfolio, starting retailing and distributing the brand in Singapore and Malaysia from next month.
Under the partnership, FJ Benjamin will roll out a series of Cole Haan brick-and-mortar stores in the second half of the year and a local e-commerce site for the brand. The move follows FJ Benjamin’s acquisition of luxury skincare brand MZ Skin’s rights in three Southeast Asia markets announced last week.
“As an established manager of global fashion brands, FJ Benjamin is confident that we can deliver what the Cole Haan brand stands for and take it to the next level of growth in these two markets,” said Nash Benjamin, group CEO of FJ Benjamin.
Cole Haan will join FJ Benjamin’s portfolio of more than 20 brands including Guess, Marc Jacobs, Superdry and Rebecca Minkoff. The Singapore retailer currently operates 158 stores.
Questions & Answers
Q.Which specific countries will FJ Benjamin manage Cole Haan in?
Which specific countries will FJ Benjamin manage Cole Haan in?
FJ Benjamin will be responsible for retailing and distributing Cole Haan in Singapore and Malaysia. This partnership expands their brand portfolio within these two markets.
Q.When will the new Cole Haan brick-and-mortar stores be opened?
When will the new Cole Haan brick-and-mortar stores be opened?
FJ Benjamin plans to open a series of new Cole Haan brick-and-mortar stores during the second half of the current year. They will also launch a dedicated local e-commerce site for the brand.
Q.How many brands does FJ Benjamin currently manage in total?
How many brands does FJ Benjamin currently manage in total?
Including Cole Haan, FJ Benjamin's portfolio now comprises more than 20 brands. Notable names include Guess, Marc Jacobs, Superdry, and Rebecca Minkoff.
Q.What was FJ Benjamin's most recent brand acquisition before Cole Haan?
What was FJ Benjamin's most recent brand acquisition before Cole Haan?
Last week, FJ Benjamin acquired the rights to the luxury skincare brand MZ Skin in three Southeast Asian markets. This move demonstrates their continued expansion across different retail segments.
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