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First 7-11 in Hunan sets massive record

By Aiko Tanaka
1 min read
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The first 7-Eleven in Hunan has broken the global opening-day sales record for the convenience-store brand, reporting US$70,310 of turnover.

According to the Federation of Industry and Commerce of Hunan, the first 7-Eleven store attracted more than 5000 customers on its opening day. The most popular products sold were more than 5000 Japanese wooden sticks, 3000 sushi balls, 1500 desserts and 600 loaves of bread.

“The introduction of Japanese brands will help upgrade the industry and the overall operation level of convenience stores in Changsha,” said Hu Zijing, president of Friendship&Apollo – owner of the 7-Eleven Hunan franchise.

Friendship&Apollo acquired the 7-Eleven’s Hunan franchise rights last October. However, due to the Covid-19 pandemic, the opening was twice postponed.

Questions & Answers

Q.

What is the total sales turnover achieved by the new 7-Eleven store on its opening day?

A.

The store reported US$70,310 in sales turnover on its opening day, setting a new global record for the convenience-store brand.

Q.

Who owns the 7-Eleven franchise rights for Hunan?

A.

Friendship&Apollo owns the 7-Eleven Hunan franchise rights. The company acquired these rights in October of last year.

Q.

Why was the store's opening delayed?

A.

The opening of the first 7-Eleven in Hunan was postponed twice due to the Covid-19 pandemic, according to the article.

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