Fintech Finder to Pursue Regional Growth Opportunities

The company, which purchased Singapore-based financial comparison platform GoBear earlier this year, has appointed a chief growth officer, who will play a critical role in its global expansion.

Australia-headquartered Finder has appointed strategic business executive Jinnee Lim to the role of chief growth officer – Southeast Asia, effective immediately, the fintech announced on Tuesday.

Lim brings over 15 years of experience in corporate strategy, business development, and strategic transformation. She was previously chief strategy officer at GoBear, and was involved in the sale of its marketplace assets to Finder. She has also held several regional positions at UBS, most recently as Asia Pacific head of client programs and segments, and at Boston Consulting Group.

In her new role, Lim will work closely with Finder’s global executive team to identify and pursue new growth opportunities in the region. Her immediate focus will be ramping up Finder’s key capabilities in content creation, marketing, and partnerships, the announcement said.

Finder finalized its purchase of the GoBear brand across seven markets: Singapore, Hong Kong SAR, Vietnam, Thailand, Philippines, Malaysia, and Indonesia, in April this year. The deal comprised trademark and digital assets including domains, website content, and social channels but did not include operations and staff.

Finder currently has offices in Australia, the United States, United Kingdom, Canada, Poland, and the Philippines, and plans to open an office in Singapore in the near future.