Fendi Thailand has launched two pop-up stores in Bangkok
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Fendi Thailand has launched two pop-up stores in Bangkok’s Siam Paragon. Its concept is a luxurious reinterpretation of the Roman-style vintage newsstands typical of piazza in the heart of Rome. One kiosk is dedicated to the label’s spring/summer women’s collection while the other puts its focus on the men’s collection. Both outlets feature ready-to-wear, leather goods, small leather goods, accessories and shoes.
To mark the launch of the pop-ups, Fendi hosted a Roman-inspired cocktail party with special guests including Chontida Asavahame, Mai Davika, Nattarat Nopparuttayaporn, Note Panayangkool, Pasakorn Vanasirikul, Sonya Singha, Sorawis Saengvanich and Violette Wautier.
Included in the men’s collection are everyday Fendi items including illustrations done by British artist Sue Tilley. Items include a glossy red corkscrew, an antique set of keys, leaky bathroom taps, a plastic rotary telephone and a desk lamp.
The kiosks will be active until June.
Questions & Answers
Q.What is the concept behind Fendi's new pop-up stores in Bangkok?
What is the concept behind Fendi's new pop-up stores in Bangkok?
The pop-up stores are a luxurious reinterpretation of Roman-style vintage newsstands, reminiscent of those found in piazzas in the heart of Rome. This concept aims to evoke a sense of classic Roman elegance.
Q.Which specific Fendi collections are available at these new pop-up locations?
Which specific Fendi collections are available at these new pop-up locations?
One pop-up store is dedicated to the label's spring/summer women's collection, while the other focuses on the men's collection. Both outlets offer ready-to-wear, leather goods, small leather goods, accessories, and shoes.
Q.What unique items are part of the men's collection available at the pop-ups?
What unique items are part of the men's collection available at the pop-ups?
The men's collection includes everyday Fendi items featuring illustrations by British artist Sue Tilley. These items include a glossy red corkscrew, an antique set of keys, leaky bathroom taps, a plastic rotary telephone, and a desk lamp.
Q.How long will the Fendi pop-up kiosks remain open in Bangkok?
How long will the Fendi pop-up kiosks remain open in Bangkok?
The Fendi pop-up kiosks will be active in Bangkok's Siam Paragon until June. Shoppers have a limited time to visit these unique retail spaces before they close.
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