Eclipse China to execute big expansion

Jul 20, 2018Updated May 25, 20251 min read

Mattress manufacturer Eclipse International is joining with its Chinese licensee Shenzhen Meiting Creation Furnishing to open more than 100 mattress specialty stores nationwide.

The Eclipse China rollout, which will proceed over the next three years, is anticipated to expand Eclipse’s market share in the country.

Shenzhen Meiting has been a licensing partner of Eclipse since 2003.

Eclipse CEO Stuart Carlitz said: “There is a huge appetite in China for US-branded luxury goods, and our portfolio of brands has been so well received by consumers there. These retail stores will take our 15-year partnership with Shenzhen Meiting to the next level.”

The Eclipse China stores are expected to predominantly appear in major cities in each Chinese province.

Tags

About the author

Mei Ling Tan

Contributor · RetailNews.asia

Mei Ling Tan is the Editor of Retail News Asia, where she leads the editorial team in delivering in-depth coverage of Asia’s dynamic retail landscape. With over a decade of experience in business journalism, Mei Ling is known for her sharp analysis, deep industry insights, and commitment to uncovering the stories behind Asia’s most innovative retail brands. Before joining Retail News Asia, Mei Ling held senior reporting roles at regional business publications, covering everything from consumer trends to digital transformation in retail. A graduate of the National University of Singapore with a degree in Communications and New Media, she combines journalistic integrity with a strong understanding of evolving market forces. Outside the newsroom, Mei Ling is a frequent speaker at industry panels and a mentor for young journalists.

Asia's retail intelligence, in your inbox