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Don Don Donki opens second store in Thailand

By Wei ZhangThailand
1 min read
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don don donki singapore
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Amidst the Covid-19 outbreak, Japanese discount-variety store Don Don Donki has continued ahead with the opening of its latest branch in Bangkok, Thailand as part of its international expansion.

The Japanese retailer, known at home as Don Quixote, entered Thailand in February last year, opening a Donki Mall in the expatriate haven of Thonglor.

The new store, located at The Market mall, will retail more than 130,000 items including fresh groceries and daily necessities.

The new branch also features its private-label Jonetsu Kakaku with an in-store dining space. However, in the short term, the branch will provide only take-away services for cooked food due to the coronavirus pandemic and government limits on cafe operations. To further adjust to the current situation, the retailer will limit the number of store entrances and exits and will control the flow of customers into the store. The temperatures of staff and customers will be checked at numerous touchpoints around the store and baskets and cashier counters will be sterilized frequently.

Chairman Shimanuki Yosuke says the company had imported large stocks of products in advance of the opening, and before the coronavirus pandemic broke out.

Meanwhile, in Hong Kong, the daily customer count of the company’s stores there tripled during recent weeks as locals stocked up on imported goods, unable to travel abroad.

There are widespread rumors that Don Don Donki is about to open its fifth outlet in the territory, at Central. The news leaked out during rental leasing negotiations for nearby properties.

Local media is reporting that the retailer has its eye on two-storey premises at 100 Queen’s Road Central, spanning 17,800sqft. Earlier reports had the company opening more stores at Tseung Kwan O and Causeway Bay, to complement its flagships in Tsim Tsa Tsui and Tsuen Wan.

Questions & Answers

Q.

Where is the new Don Don Donki store in Bangkok located?

A.

The new branch in Bangkok is situated at The Market mall. This is the retailer's second location in Thailand, following its initial opening in the expatriate area of Thonglor last year.

Q.

What special features does the new Bangkok store offer?

A.

The new branch retails over 130,000 items, including fresh groceries and daily necessities. It also features its private-label Jonetsu Kakaku and an in-store dining space, currently offering only take-away food services.

Q.

How is Don Don Donki adapting to the coronavirus pandemic in Thailand?

A.

The retailer will provide only take-away services for cooked food, limit store entrances and exits, and control customer flow. Staff and customer temperatures will be checked, and baskets and cashier counters frequently sterilised.

Q.

Which other locations in Hong Kong is Don Don Donki reportedly considering for new stores?

A.

Local media reports suggest the retailer is eyeing a two-storey premises at 100 Queen’s Road Central. Earlier reports also mentioned plans for more stores at Tseung Kwan O and Causeway Bay, adding to its existing flagships.

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