Dolce & Gabbana pop-up opens in Vietnam

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Italian luxury fashion brand Dolce & Gabbana has opened its first Vietnam pop-up store at Rex Hotel, Ho Chi Minh City.

Designed by Milan-based designers Giovanni Bressana, with red as the theme colour, the Dolce & Gabbana pop-up offers the label’s latest women’s collections to Vietnamese shoppers.

The brand has been brought to Vietnam by the IPP Group that also distributes other luxury brands there, including Burberry, Chanel, CK, Salvatore Ferragamo.

According to Le Hong Thuy Tien, CEO of IPP, the pop-up store will precede an official flagship scheduled to open in May.

Questions & Answers
Q.Which company is responsible for bringing the Dolce & Gabbana brand to Vietnam?
Which company is responsible for bringing the Dolce & Gabbana brand to Vietnam?
The IPP Group brought Dolce & Gabbana to Vietnam. This group also distributes several other luxury brands within the country, including Burberry and Chanel.
Q.What is the key design feature of the new Dolce & Gabbana pop-up store?
What is the key design feature of the new Dolce & Gabbana pop-up store?
The pop-up store, designed by Milan-based Giovanni Bressana, prominently features red as its central theme colour. It offers the brand's latest women's collections to customers.
Q.Where exactly in Vietnam has Dolce & Gabbana opened its pop-up store?
Where exactly in Vietnam has Dolce & Gabbana opened its pop-up store?
Dolce & Gabbana's first Vietnam pop-up store is located in Ho Chi Minh City. It has opened within the premises of the Rex Hotel.
Q.Is the pop-up store a permanent fixture or a temporary opening for Dolce & Gabbana in Vietnam?
Is the pop-up store a permanent fixture or a temporary opening for Dolce & Gabbana in Vietnam?
According to the CEO of IPP, Le Hong Thuy Tien, the pop-up store is temporary. It is intended to precede the opening of an official flagship store, which is scheduled for May.
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