Skip to content
Living

Decathlon India opens largest store today

By Sarah ChenIndia
1 min read
DECATHLON
DECATHLON
In this article (4)

Decathlon India has opened its largest store yet at the DLF Mall of India.

The French sports retailer’s new 3000sqft experiential retail outlet features dedicated activity and community zones for fitness and sports enthusiasts, as well as offering digital services such as self-checkout counter scan and a pay app for billing to improve the purchasing experience.

The store has dedicated sections for women, men, children and teenagers, as well as a space for fitness aficionados and a community space featuring augmented reality golf, a simulator zone and skating rink.

“Our aim to build a new experience for all people involved in fitness gets enhanced, with the support and environment of DLF Mall of India, one of the premier shopping destinations in Delhi NCR,” said Decathlon Noida Mall of India city sports leader Sylvain Deschamps.

“We are excited about this new store and hope that the goodwill keeps thriving for years to come.”

Decathlon India operates 70 outlets, including 12 in the national capital and its nearby regions.

Questions & Answers

Q.

Where is Decathlon India's new largest store located?

A.

The new Decathlon India store, their largest to date, is situated at the DLF Mall of India. This location is described as one of the premier shopping destinations in Delhi NCR.

Q.

What unique features does the new Decathlon store offer to customers?

A.

The store offers dedicated activity and community zones, including augmented reality golf, a simulator zone, and a skating rink. It also provides digital services like self-checkout and a pay app to enhance the purchasing experience.

Q.

How many stores does Decathlon India currently operate across the country?

A.

Decathlon India operates a total of 70 outlets nationwide. Twelve of these stores are located within the national capital and its surrounding regions, including the new DLF Mall of India branch.

Reader pulse

Is Decathlon's new experiential store a major shift?

16,426 votes so far

Weekly Briefing

Asia's retail intelligence, in your inbox

Monday, Wednesday and a Friday Weekly Wrap: the retail stories, numbers and moves that mattered across Asia. Nothing else, and you can unsubscribe in one click.

  • Top industry moves and market shifts
  • Weekly data-driven analysis from across Asia
  • Monday, Wednesday and the Friday Weekly Wrap

Read by retail operators, investors and brand teams across Asia.

Protected by a quick human check. No spam, ever. Unsubscribe in one click.

SecureGDPR ready