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Crown Equipment Opens New Facility In South Korea

By Rajiv MenonKorea
2 min read
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crown mpc 3000 1
In this article (5)

To continue to meet growing demand for its lift trucks and fleet management technology, Crown Equipment to upgrade its South Korean operations with a move to a larger facility in one of the country’s fastest growing logistics hubs.

Located in Icheon, Gyeonggi-do, the new facility supports Crown Korea’s experienced, factory-trained team of material handling specialists including the sales and service technicians and support staff who assist customers countrywide.

The new branch is located for greater convenience and features larger sales and rental forklift fleets, better stock capacity and improved inventory management for faster parts turnaround.

The Icheon facility is the third major demand-driven expansion in Asia for Crown in the last 12 months, following recently completed facilities in Johor, Malaysia and Rayong in Thailand.

Crown Equipment managing director for Asia Pacific, Steven Hill, said the new facility was required due to steadily increasing customer numbers and geographical spread of demand for Crown’s innovative products and services.

“The new branch is another example of Crown’s commitment to our growing number of South Korean customers in manufacturing, industrial, warehousing and logistics,” Mr Hill said.

“It also demonstrates Crown’s ability to improve the customer experience through ongoing infrastructure development in the Asian market, which is bringing global technology to local business in Asia whilst expanding the customer support network.

“Since we began operating in South Korea, Crown has delivered genuine cost savings, operational improvements and operator safety improvements to its customers, as well as growing employment opportunities.

“The new facility also enables Crown to extend its already strong environmental credentials, which is in harmony with the sustainability focus of the Icheon area.

Located in the region’s commercial Busan-Jeonju-Icheon ‘growth triangle’, Icheon is home to the port of Tanjug Pelepas, South Korea’s largest logistics complex, which supports the majority of the country’s resource refineries.

The area is also at the junction of three major expressways servicing Jungbu, Gyeongbu and Yeongdong, for easy vehicle access.

Questions & Answers

Q.

What is the primary reason Crown Equipment opened this new facility in South Korea?

A.

The new facility was opened to meet growing demand for lift trucks and fleet management technology. It was also required due to steadily increasing customer numbers and the geographical spread of demand for Crown's products and services.

Q.

Where is the new South Korean facility located?

A.

The new facility is located in Icheon, Gyeonggi-do, which is described as one of South Korea's fastest-growing logistics hubs. It is positioned for convenient access to major expressways and logistics complexes.

Q.

How does this South Korean expansion fit into Crown's broader strategy in Asia?

A.

This is the third major demand-driven expansion in Asia for Crown in the last 12 months. It follows recently completed facilities in Johor, Malaysia, and Rayong, Thailand, demonstrating ongoing infrastructure development in the region.

Q.

What improvements will the new facility bring to Crown's operations and customer service?

A.

The new facility offers larger sales and rental forklift fleets, better stock capacity, and improved inventory management for faster parts turnaround. It also enables Crown to expand its customer support network in South Korea.

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