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CP Lotus revenue drops

By Wei ZhangMalaysia
1 min read
CP
CP
In this article (5)

Revenue fell by 6.3 per cent for lifestyle retailer CP Lotus Corporation for its first half, dipping by RMB337.1 million (US$50.5 million) to RMB4.9 billion.

It says the decrease was mainly the result of a 9.1 per cent decline in same-store sales, cushioned by the revenue generated from two new stores opened in the second half of last year plus two new stores and one Lotus Center opened during the review period.

All merchandise categories had lower sales for the six months to June 30. Sales from apparel, electronics, hardline and personal care fell by about RMB189.7 million or 9.8 per cent, while fresh-food sales eased by 2.2 per cent.
Gross profit margin was 17.5 per cent of sales (2016: 16.8 per cent), a reduction of RMB23.2 million or 2.6 per cent.

The two stores opened during the six months were in Nanhai, Guangdong province, and Xian, Shaanxi province, where the Lotus Center mall was launched. The group owns and runs 63 retail stores, including 62 hypermarkets and one supermarket. It also runs two shopping malls.

During the first half the group continued its efforts to enhance the merchandise mix and offerings. It continued to expand direct sourcing and more direct purchase of vegetables and fruit. CP Lotus says direct sourcing not only lowers prices but also allows for better control of product quality.

“As consumers’ disposable income and their demand for high-quality imported food continued to rise, the group continued to bring in a wider range of imported products such as wine, beverages, snacks, health supplements, kitchenware and other groceries.”

Also, the group’s house brand team continued to work with the merchandise and marketing team to develop competitively priced house-brand products.

Questions & Answers

Q.

What was the main reason for the drop in CP Lotus's revenue during the first half?

A.

The primary cause for the revenue decline was a 9.1 per cent decrease in same-store sales. This fall was partly offset by revenue from two new stores opened last year and three new sites during the review period.

Q.

Which product categories saw the largest decrease in sales for CP Lotus?

A.

Apparel, electronics, hardline, and personal care categories experienced the most significant sales decline. These segments fell by about RMB189.7 million, representing a 9.8 per cent drop in the six months to June 30.

Q.

What strategies did CP Lotus implement to improve its offerings during the first half?

A.

The group focused on enhancing its merchandise mix and expanding direct sourcing for vegetables and fruit, aiming to lower prices and control quality. It also introduced a wider range of imported products and developed competitively priced house-brand items.

Q.

How many retail outlets does CP Lotus currently operate?

A.

CP Lotus currently owns and operates 63 retail stores. This total includes 62 hypermarkets and one supermarket. Also, the group runs two separate shopping malls.

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