Courts partners with Ace Hardware
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Singapore electrical goods and homewares chain Courts is expanding its hardware offer with a concession deal with US brand Ace Hardware.
Ace already has standalone stores in Indonesia and the Philippines. Now it will open stores-within-stores in selected Courts stores, starting with an 8000 sqft space in the flagship Megastore in Tampines. It is not yet clear if Courts will take the brand into its Malaysia stores as well.
Courts has signed a 10 year partnership with Illinois-based Ace Hardware, which has 4600 stores globally and turns over over $13 billion annually.
In a separate agreement, Courts will partner with Danish retailer JYSK to open concessions selling homewares
They are Ace Hardware International Holdings, and Danish retail chain JYSK, which sells mattresses, furniture and home interior decor. Despite being Denmark’s largest international retailer, it has an Asian presence to date only in China and Indonesia, where it trades under the JYSK Nordic brand.
Questions & Answers
Q.What is the initial plan for the Ace Hardware concession within Courts?
What is the initial plan for the Ace Hardware concession within Courts?
Ace Hardware will start by opening a store-within-a-store concept in selected Courts stores. The first location will be an 8000 square foot space within the flagship Megastore located in Tampines.
Q.Does Ace Hardware already have a presence in Southeast Asia?
Does Ace Hardware already have a presence in Southeast Asia?
Yes, Ace Hardware currently operates standalone stores in both Indonesia and the Philippines. This new partnership with Courts will expand its footprint further within the region, specifically starting in Singapore.
Q.Which other international retailer is Courts partnering with, besides Ace Hardware?
Which other international retailer is Courts partnering with, besides Ace Hardware?
Courts has also signed a separate agreement to partner with the Danish retailer JYSK. JYSK will open concessions within Courts stores, focusing on selling mattresses, furniture, and home interior decor.
Q.Has JYSK established a presence in Asia prior to this partnership with Courts?
Has JYSK established a presence in Asia prior to this partnership with Courts?
Yes, JYSK, despite being Denmark's largest international retailer, already has an Asian presence. It operates under the JYSK Nordic brand in both China and Indonesia before this new agreement with Courts.
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