Coca-Cola franchisee posts $236M revenue in Vietnam
In this article (5)
Swire Coca-Cola, a franchisee of the Coca-Cola Company, recorded a revenue of US$236.32 million in the first six months in Vietnam.
Its pre-tax profit was around $33.21 million in the period.
Swire Coca-Cola is a partner of the Coca-Cola Company with a franchise to manufacture, market, and distribute products of the Coca-Cola Company in China, Cambodia, Vietnam, and the western U.S.
Swire Coca-Cola entered the Southeast Asia market in July last year by purchasing the manufacturing line of Coca-Cola in Vietnam and Cambodia for over $1 billion.
Leaders of Swire Coca-Cola considered the Vietnam purchase successful as it had made considerable contributions to the company, while its unit in Cambodia is posting a loss.
Coca-Cola entered Vietnam in 1994, producing its beverage in three factories.
Questions & Answers
Q.What was Swire Coca-Cola's total revenue in Vietnam for the first six months?
What was Swire Coca-Cola's total revenue in Vietnam for the first six months?
Swire Coca-Cola generated a revenue of US$236.32 million in Vietnam during the first six months. This figure represents their overall sales performance within the specified period in the Vietnamese market.
Q.Which countries does Swire Coca-Cola operate in as a Coca-Cola franchisee?
Which countries does Swire Coca-Cola operate in as a Coca-Cola franchisee?
Swire Coca-Cola operates as a franchisee in China, Cambodia, Vietnam, and the western U.S. They hold the franchise to manufacture, market, and distribute Coca-Cola products in these regions.
Q.When did Swire Coca-Cola first enter the Southeast Asian market?
When did Swire Coca-Cola first enter the Southeast Asian market?
Swire Coca-Cola entered the Southeast Asian market in July last year. This was achieved by purchasing the manufacturing lines for Coca-Cola products in both Vietnam and Cambodia.
Q.How much did Swire Coca-Cola pay to acquire the manufacturing lines in Vietnam and Cambodia?
How much did Swire Coca-Cola pay to acquire the manufacturing lines in Vietnam and Cambodia?
Swire Coca-Cola paid over $1 billion for the acquisition of the manufacturing lines in Vietnam and Cambodia. This purchase marked their entry into the Southeast Asian market and expansion of their operations.
Reader pulse
Is Vietnam a key growth market for global brands?
23,739 votes so far