Cignal TV deploys Actus monitoring platform in the Philippines

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Cignal TV in the Philippines has deployed Actus broadcast monitoring and media intelligent platform for TOA recording of MCR TV channels.
Actus provides Cignal TV a broadcast recording solution as well as a system to support the marketing requirements. The recorded TV contents are available for simultaneous users, for clips viewing, clips creation and quality assurance.
“With Actus recording and logging system, time consuming processes became immediate and efficient for all concerned teams,” said Gilbert D. Tan, TOC supervisor of Cignal TV. “The recorded contents are readily available 24×7 for review, clip creation and can be exported immediately when needed by our Channels and Marketing Team.”
Actus View enables users with permissions to easily access recorded content with a user-friendly interface using web browsers. This aims to build trust and confidence with advertisers that Cignal TV is only delivering competitive and high-quality broadcast contents to its viewers.
“Actus View is not only a reliable and cost-effective solution for recording TV channels, but also provides other integrated added values such as exporting clips, competitive monitoring and more,” said Raphael Renous, Actus CTO.
Cignal TV awarded TechTwist the contract to deploy the Actus View solution for broadcast recording and media monitoring. The Actus team worked closely with TechTwist to design a winning workflow.
Questions & Answers
Q.What is the primary function of the Actus platform deployed by Cignal TV?
What is the primary function of the Actus platform deployed by Cignal TV?
The Actus platform provides Cignal TV with a broadcast recording solution for MCR TV channels. It also supports marketing requirements by making recorded content available 24/7 for review, clip creation, and export by various teams.
Q.How does Cignal TV anticipate this deployment will benefit its relationships with advertisers?
How does Cignal TV anticipate this deployment will benefit its relationships with advertisers?
Cignal TV aims to build trust and confidence with advertisers. The system helps demonstrate that Cignal TV consistently delivers competitive and high-quality broadcast content to its viewers, ensuring better assurance for advertisers.
Q.Which company was responsible for deploying the Actus View solution for Cignal TV?
Which company was responsible for deploying the Actus View solution for Cignal TV?
Cignal TV awarded the contract to deploy the Actus View solution for broadcast recording and media monitoring to TechTwist. The Actus team collaborated closely with TechTwist on the project.
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