Skip to content
Fashion

China ‘no catastrophe’ says Bulgari CEO

By Wei ZhangChina
1 min read
InteriorDesign 2012 BulgariWindowConcept0
InteriorDesign 2012 BulgariWindowConcept0
In this article (5)

Slowing luxury sales growth in China is “not a catastrophe, it’s a correction” says Bulgari CEO Jean-Christophe Babin.

In an interview with international business news organisation Bloomberg, during the World Retail Congress in Rome, Babin warns of overstating China’s current slowdown

A decline in the luxury sector began last year when the Chinese central government announced a clampdown on graft and gift giving and was later exacerbated by a sharp devaluation of the Chinese currency which triggered a slump in share prices.

But in the interview – watch it here online – Babin points out that the share price declines have only brought world markets back “to what we all considered a good level last year”.

He said China’s economy is still growing at about 6.8 per cent which produced enough customers to buy Bulgari’s luxury jewellery.

While not disclosing figures, Babin said Bulgari’s July and August figures were “exactly in line with the first semester”despite the currency and stock market realignments.

Questions & Answers

Q.

What is Bulgari’s CEO’s overall view on the luxury sales slowdown in China?

A.

Bulgari CEO Jean-Christophe Babin describes the slowing growth in China as a "correction" rather than a "catastrophe". He cautions against overstating the current slowdown in the Chinese market.

Q.

What factors have contributed to the decline in China’s luxury sector?

A.

The decline began with a government clampdown on graft and gift-giving, and was worsened by a sharp devaluation of the Chinese currency. This devaluation subsequently triggered a slump in share prices.

Q.

How did Bulgari's sales perform in July and August despite the market changes?

A.

Despite currency and stock market realignments, Bulgari's July and August sales figures were "exactly in line with the first semester". The CEO did not disclose specific financial figures.

Q.

What is the CEO’s perspective on the recent global stock market declines?

A.

Babin believes that the recent share price declines have only brought world markets back to what was considered a good level last year. He does not see it as a significant long-term issue.

Reader pulse

Is China's luxury market downturn truly a 'correction'?

20,904 votes so far

Weekly Briefing

Asia's retail intelligence, in your inbox

Tuesday, Thursday and a Saturday Weekly Wrap: the retail stories, numbers and moves that mattered across Asia. Nothing else, and you can unsubscribe in one click.

  • Top industry moves and market shifts
  • Weekly data-driven analysis from across Asia
  • Tuesday, Thursday and the Saturday Weekly Wrap

Read by retail operators, investors and brand teams across Asia.

Protected by a quick human check. No spam, ever. Unsubscribe in one click.

SecureGDPR ready