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China Broadband Communications Rebrands as CBC Tech

By Rajiv Menon
1 min read
Broadband Internet
Broadband Internet
In this article (5)

Effective September 1, China Broadband Communications rebrands as CBC Tech to reflect the company’s vision to become a next-generation network-as-a-service (NaaS) provider. CBC Tech will focus on providing elevated customer experiences and technological innovations to enable global enterprises to grow in China, as well as empowering Chinese companies that plan to penetrate overseas markets.

This rebranding marks a significant milestone for the company as it veers away from providing traditional telecom operator services. As a NaaS provider, CBC Tech will embrace cloud-native networks and security-as-a-service solutions to help enterprises advance. CBC Tech will also continue to strengthen R&D capabilities, enhance the eNet network to meet customers’ changing network and security needs and provide customers with an excellent digital experience.

“Upgrading the CBC brand to CBC Tech aims to reshape the company’s vision, mission and culture to better integrate telecommunications and technology advantages in the transformation process, complete with an innovation roadmap. This transformation will be made through continual investment in people, technology and processes,” said Richard Fung, co-founder and CEO of CBC Tech. “CBC Tech will spare no effort to focus on business development and provide the best employee and customer experience. Our goal is to expand eNet network coverage to 50 markets outside of China in the next one to one and a half years.”

Questions & Answers

Q.

What is the primary reason for China Broadband Communications rebranding as CBC Tech?

A.

The rebranding reflects the company’s vision to become a next-generation network-as-a-service (NaaS) provider. This is a shift away from traditional telecom operator services, focusing on cloud-native networks and security solutions for enterprises.

Q.

How will CBC Tech assist businesses with their market expansion strategies?

A.

CBC Tech aims to help global enterprises grow within China and empower Chinese companies looking to enter overseas markets. They will achieve this by providing elevated customer experiences and technological innovations.

Q.

What specific technological changes will CBC Tech implement as a NaaS provider?

A.

As a NaaS provider, CBC Tech will embrace cloud-native networks and security-as-a-service solutions. They will also strengthen R&D capabilities and enhance the eNet network to meet customer needs.

Q.

What are CBC Tech's international expansion plans for its eNet network?

A.

CBC Tech aims to expand its eNet network coverage to 50 markets outside of China. This expansion is targeted for completion within the next one to one and a half years.

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