Chanel cosmetics opens its first boutique in Seoul
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Chanel opened its first independent beauty boutique ‘Chanel Famille Boutique’ in Shinsegae Department Store, on 15th Pamier Street in Gagnam.
Chanel Famille Boutique is Chanel’s first beauty flagship store in Korea, where customers can experience different displays, make-up services, beauty classes and exclusive collections.
Famille Boutique showcases products such as fragrances and makeup in a new way inspired by Korea’s unique Taegeuk pattern to celebrate the opening of Korea’s first cosmetics boutique.
In addition, the boutique shows the creative spirit of Chanel, which blends with the trendy Korean latest k-pop music, and a new system to quickly find your own lip color.
There are 5 make-up classes in Chanel Famille Boutique. Particularly, “Coco Friends” is a small beauty class with 3 guests for 30 minutes, so customers can learn from custom make-up to the latest trend make-up.
A variety of exclusive collection items are available in Korea, including the boutique exclusive’ Le Signe du Lion ‘, inspired by the Lion, Mademoiselle Chanel’s constellation.
Chanel launched with a variety of events from 15 December to 21 December to celebrate Christmas, including Christmas cards, calligraphy services, and ribbon tree making.
Questions & Answers
Q.Where exactly is Chanel's new beauty boutique located in Seoul?
Where exactly is Chanel's new beauty boutique located in Seoul?
The new Chanel Famille Boutique is located inside the Shinsegae Department Store, specifically on 15th Pamier Street in Gagnam. It is described as Chanel's first independent beauty boutique and beauty flagship store in Korea.
Q.What special features does the Famille Boutique offer customers?
What special features does the Famille Boutique offer customers?
Customers can experience different displays, make-up services, and beauty classes, alongside exclusive collections. It also shows products inspired by Korea's Taegeuk pattern and features a new system for finding lip colour.
Q.What kind of beauty classes are available at the new boutique?
What kind of beauty classes are available at the new boutique?
There are five make-up classes offered at the boutique. One example is 'Coco Friends', a small 30-minute class for three guests, focusing on custom make-up and the latest trend make-up styles.
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