CenturyLink launches ‘multi-cloud’ management strategy

CenturyLink has launched CenturyLink Cloud Application Manager, a new orchestration platform designed to simplify deployment of enterprise workloads, managed services, and third-party cloud resources.

The tech firm said this cloud-agnostic management platform enables companies to better manage applications and workloads across hybrid hosting environments – in customer private clouds, colocation centers and public cloud environments.

In a business climate where companies need to simplify management and governance of applications across multiple cloud infrastructures without sacrificing control or visibility, Cloud Application Manager delivers flexibility that enterprises need to quickly provision, deploy and migrate workloads to the environment that best matches business requirements, the company said.

“Many of our customers and partners struggle with the business challenge of determining the best execution venue for their business applications. We designed Cloud Application Manager to give our customers a wide variety of infrastructure options across diverse public and private cloud environments,” David Shacochis, VP of hybrid IT product management at CenturyLink said.

“Cloud Application Manager helps companies avoid vendor lock-in, automate application deployments, scale workloads across disparate hosting environments, and optimize their costs over time. These benefits are available in a self-service model, or one that is actively managed by CenturyLink team members,” the executive said.

Users can consume Cloud Application Manager via the cloud version (SaaS) or the data center version (a virtual appliance that runs on-premises in their data center). This usage-based platform allows customers to consume the value-added services they need with a consolidated bill and a simplified, yet powerful, interface, the company further said.