Belstaff Japan Winding Down
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The British luxury fashion retailer has six stores trading in the market, which it entered back in 2015 via a wholly owned subsidiary, opening its first store in March 2016.
While the brand is making its direct exit, Belstaff Japan customers will still be able to buy its goods from authorized retailers, supplied from the UK head office.
Belstaff has previously announced it is shifting its focus to selling online in the US and developing a wholesale distribution channel in Italy. The returns from the Belstaff Japan business were insufficient to continue to operate there.
Questions & Answers
Q.How many stores is Belstaff closing in Japan?
How many stores is Belstaff closing in Japan?
Belstaff is closing all six of its trading stores in the Japanese market. The company entered Japan in 2015 and opened its first physical store in March 2016.
Q.Will customers in Japan still be able to buy Belstaff products?
Will customers in Japan still be able to buy Belstaff products?
Yes, customers in Japan will still be able to purchase Belstaff goods. These will be available through authorized retailers, with supplies coming directly from the UK head office.
Q.Why is Belstaff exiting the Japanese market?
Why is Belstaff exiting the Japanese market?
The returns generated by the Belstaff Japan business were not sufficient to justify continuing operations in the country. This led to the decision to wind down its direct presence there.
Q.What is Belstaff's wider strategy for other international markets?
What is Belstaff's wider strategy for other international markets?
Belstaff is reportedly shifting its focus to online sales in the US market. The company is also developing a new wholesale distribution channel specifically for Italy.
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