Apple to open second South Korean store
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Apple is preparing to open its second retail store in South Korea. Located in Seoul’s main finance district, Apple Yeouido will make direct sales and support accessible to a whole new community.
Apple first welcomed customers in South Korea in 2018, when Apple Garosugil opened in Seoul’s Gangnam area. The same experience is coming to Yeouido, an island bordered by the Han River and southwest of the Myeong-dong shopping district.
Apple Yeouido is located on L1 of IFC Mall Seoul, an indoor shopping center directly below the angular office towers of IFC Seoul and near the iconic 63 Building. Shoppers enter the mall through a glass pavilion just steps from Yeouido Park. Three floors of fashion, cinema, and food are tucked below ground.
In the future, visitors can expect Apple to host educational and creative Today at Apple sessions that engage the store’s surroundings.
Like all recent Apple Store openings, Apple Yeouido will follow strict safety guidelines including reduced capacity and a mask requirement. Apple Garosugil was the first Apple Store outside of Greater China to reopen during the pandemic and served as an important signal tower for Apple’s global reopening strategy.
Questions & Answers
Q.Where exactly will Apple's second South Korean store be located?
Where exactly will Apple's second South Korean store be located?
The new store, Apple Yeouido, will be on L1 of IFC Mall Seoul. This mall is directly below the IFC Seoul office towers, near the 63 Building, and just steps from Yeouido Park.
Q.What is the significance of the new store's location within Seoul?
What is the significance of the new store's location within Seoul?
Apple Yeouido is located in Seoul’s main finance district, Yeouido, an island bordered by the Han River. This area is southwest of the Myeong-dong shopping district, making direct sales and support accessible to a new community.
Q.How will the new Apple store operate concerning customer safety?
How will the new Apple store operate concerning customer safety?
Like all recent Apple Store openings, Apple Yeouido will adhere to strict safety guidelines. These measures include reduced capacity inside the store and a mandatory mask requirement for all visitors.
Q.When did Apple first establish a retail presence in South Korea?
When did Apple first establish a retail presence in South Korea?
Apple first welcomed customers in South Korea in 2018. This was when their initial store, Apple Garosugil, opened in Seoul’s Gangnam area, introducing their retail experience to the country.
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