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AmorePacific launches selected brands on Amazon

By Aiko Tanaka
1 min read
Amorepacific
Amorepacific
In this article (4)

South Korean beauty group AmorePacific has launched two key brands on Amazon’s Premium Beauty store in the US as it looks to build its online presence. The beauty firm has introduced the AmorePacific and Mamonde brands on Amazon, including skincare and makeup.

AmorePacific’s green tea skincare essentials – the Treatment Enzyme Peeling Cleansing Powder, Vintage Single Extract Essence, and Time Response Skin Reserve Creme.< “As the leader in Korean beauty, we are thrilled to collaborate and bring Korea’s best known, performance-driven brands to Amazon customers,” said Brian Lee, head of business development at AmorePacific US. “We strive for our portfolio of brands to continue significant growth in the digital space as more and more US customers pursue the convenience of online shopping.” The skincare and makeup range launched on Amazon include the AmorePacific’s Vintage Single Extract Essence and Mamonde’s Petal Spa Oil to Foam Cleanser. “AmorePacific’s brands cater to US customers’ continued enthusiasm for premium skincare with natural ingredients, as well as their latest interest in beauty routines as a form of self-care,” the company said in a statement.

Questions & Answers

Q.

Which specific brands has AmorePacific launched on Amazon?

A.

AmorePacific has introduced two of its key brands, AmorePacific and Mamonde, onto Amazon. These are now available through Amazon's Premium Beauty store in the US, expanding their online reach.

Q.

What kind of products are being sold under these brands on Amazon?

A.

The products available include skincare and makeup items from both AmorePacific and Mamonde. Specifically, AmorePacific's green tea skincare essentials are listed, such as the Treatment Enzyme Peeling Cleansing Powder.

Q.

What is the primary reason AmorePacific is launching these brands on Amazon?

A.

The South Korean beauty group's main objective for this launch is to expand and strengthen its online presence. This move is part of a broader strategy to reach more customers through e-commerce platforms.

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