Agatha Paris opens first stand-alone travel retail outlet
In this article (5)
French fashion jeweller Agatha Paris has opened its first stand-alone travel retail store, at Haikou Meilan International Airport on China’s Hainan Island.
Opened in partnership with Hainan Duty Free, the 20 sqm store has a contract until September 2019.
Agatha Paris will present its latest collections, including several travel-retail exclusive sets, at the upcoming TFWA World Exhibition in Cannes. The brand showcased a range of stainless-steel jewellery at this year’s TFWA Asia Pacific exhibition in Singapore.
The brand’s collections are divided into five themes: Iconic, Timeless, Modern Chic, Classy and Sparkle. This year’s collections include African Art Deco, Grand Palais, Opera and Olympia.
Global head of travel retail Karan Tuli says the brand launched into travel retail three years ago, initially with a sole focus on inflight sales to gain exposure. It has since expanded its network, with 330 points of sale in 25 countries, and listings with 30 airlines. Its 14 ground shop locations in Asia include China, Japan, the Philippines, South Korea and Thailand.
“Business in Australia, Cambodia, Singapore and Vietnam is on the radar for the coming months,” says Tuli.
“Southeast Asia and China are seeing fast expansion, and the potential for the brand to grow its travel-retail footprint is more positive than ever. Costume jewellery is a tough category, but recent spending trends have supported a positive outlook for us.”
King Power Group founder Antares Cheng acquired the Agatha Paris brand in 2006.
Questions & Answers
Q.What is the duration of Agatha Paris's contract for their new store at Haikou Meilan International Airport?
What is the duration of Agatha Paris's contract for their new store at Haikou Meilan International Airport?
Agatha Paris has a contract for their first stand-alone travel retail store at Haikou Meilan International Airport that extends until September 2019. The store is 20 square metres in size and opened in partnership with Hainan Duty Free.
Q.How did Agatha Paris initially enter the travel retail market?
How did Agatha Paris initially enter the travel retail market?
Agatha Paris first launched into travel retail three years ago, initially focusing solely on inflight sales. This strategy was implemented to gain exposure before expanding its network, which now includes 330 points of sale globally.
Q.Which specific Asian markets are being considered for expansion by Agatha Paris in the near future?
Which specific Asian markets are being considered for expansion by Agatha Paris in the near future?
Agatha Paris has Australia, Cambodia, Singapore, and Vietnam on its radar for expansion in the coming months. The brand sees significant potential for growth in Southeast Asia and China, supported by recent spending trends.
Q.When did the King Power Group acquire the Agatha Paris brand?
When did the King Power Group acquire the Agatha Paris brand?
The King Power Group founder, Antares Cheng, acquired the Agatha Paris brand in 2006. This acquisition took place well before the brand's launch into travel retail three years ago, which initially focused on inflight sales.
Reader pulse
Is this a smart market entry?
Be the first to vote