7-Eleven Singapore teams up with Pay2Home

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7-Eleven Singapore will collect cash payments for transactions initiated via home-grown financial-services company Pay2Home’s digital platform.
Pay2Home is one of the growing group of fintech companies creating services for consumers who are unbanked, including hundreds of thousands of migrant workers who send funds back to their families in their home countries.
Under the Pay2Home and 7-Eleven Singapore partnership, those without a bank account or debit card may now initiate a remittance transaction using the Pay2Home mobile app and pay instantly with a generated QR-code bill using cash at any 7-Eleven store. The funds are available for immediate delivery overseas.
Pay2Home co-founder David Hulme says migrant workers in Singapore continue to transact primarily in cash.
“Many are still paid in cash; they buy in cash, and their home countries are cash economies,” he says. “If you’re catering to a market that prefers cash and is more comfortable with cash, then as a FinTech company, our responsibility is to make sure that our digital services meet their needs. It’s about financial inclusion at their pace, not ours.”
Steven Lye, MD of 7-Eleven Singapore, says partnering with Pay2Home is an example of the convenience-store chain’s efforts to differentiate itself and provide relevant services to the community at large.
“With 400 7-Eleven stores Island-wide as additional payment touchpoints, Pay2Home’s underbanked customers can conveniently pay for their remittance transactions without having to queue at a conventional remittance counter.”
Founded in 2001, Pay2Home was the first remittance company to receive regulatory approval to operate online and the first to pioneer purpose-built multilingual self-service Money Transfer Machines. It is the only full omnichannel remittance operator in the country.
Questions & Answers
Q.What is the primary purpose of the partnership between 7-Eleven Singapore and Pay2Home?
What is the primary purpose of the partnership between 7-Eleven Singapore and Pay2Home?
The partnership allows customers, particularly unbanked migrant workers, to initiate remittance transactions through Pay2Home's app and pay with cash at 7-Eleven stores. This provides a convenient way to send money overseas instantly.
Q.Why is this service particularly important for migrant workers in Singapore?
Why is this service particularly important for migrant workers in Singapore?
Many migrant workers transact primarily in cash and may not have bank accounts or debit cards. This partnership caters to their preference for cash payments, ensuring financial inclusion at their own pace.
Q.What benefits does 7-Eleven Singapore gain from this collaboration?
What benefits does 7-Eleven Singapore gain from this collaboration?
The partnership helps 7-Eleven Singapore differentiate itself and provide relevant services to the community. It also positions their 400 stores as additional convenient payment touchpoints for Pay2Home's customers.
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