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6ixty8ight opens first franchised store in China

By Wei ZhangHong Kong
1 min read
6ixty8ight
6ixty8ight
In this article (4)

Hong Kong-based lingerie and fashion label 6ixty8ight has opened its first franchise store in Mainland China.  The 6ixty8ight franchised store is located at Daruncheng Shopping Centre in Henan, its first brick-and-mortar outlet in the province, and spans about 153sqm. It features6 a full range of lingerie, nightwear, loungewear, apparel and accessories.  According to the company, the franchising model is part of 6ixty8ight’s expansion strategy to reach more customers in Asia.

Questions & Answers

Q.

Where is the new franchised store located?

A.

The new 6ixty8ight franchised store is located in Daruncheng Shopping Centre, within the Henan province of Mainland China.

Q.

What is the size of the new 6ixty8ight store?

A.

The newly opened 6ixty8ight store in Henan spans approximately 153 square metres, offering a variety of fashion items.

Q.

What is 6ixty8ight's strategy behind using a franchising model?

A.

The company states that the franchising model is part of its expansion strategy, aiming to reach a larger customer base across Asia.

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