60% of APAC travelers would pay for in-flight Wi-Fi

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Over 60% of APAC respondents would be prepared to pay up to $5 to access the internet on planes, according to YouGov’s latest survey on air travel.
Although only 10% of APAC respondents say lack of connectivity is one of the three worst aspects of flying, many airlines are introducing internet access on flights so passengers can stay connected throughout the air journey.
Almost one in five APAC respondents have tried in-flight internet access in the past and would like to do again in the future. And almost half of the APAC respondents haven’t tried in-flight internet access before but would consider doing so in the future.
This should be a good news to airlines as this advancement on planes seem to be very well receiving in APAC. However, budget is also a concern as the majority of APAC respondents (64%) would only prepare to pay up to US$5 to access in-flight internet services, while less than 30% are prepared to pay up to $10.
To further improve connectivity on flight, some airlines are also proposing new service like making VoIP calls on flight. Over 40% of APAC respondents express interest in making in-flight VoIP calls in the future.
However, 65% of APAC respondents also think it is irritating to sit next to someone making a VoIP call on a flight. Because of this, almost 80% of APAC respondents think airlines should give passengers the option of sitting in different sections on planes where calls are and aren’t allowed.
Questions & Answers
Q.What proportion of APAC travellers would consider paying for in-flight Wi-Fi, even if they haven't used it before?
What proportion of APAC travellers would consider paying for in-flight Wi-Fi, even if they haven't used it before?
Almost half of APAC respondents have not experienced in-flight internet but would consider trying it in the future. This suggests a significant potential market for airlines offering this service.
Q.Is the cost of in-flight Wi-Fi a major factor for travellers in the APAC region?
Is the cost of in-flight Wi-Fi a major factor for travellers in the APAC region?
Yes, cost is a significant concern for APAC respondents. While over 60% would pay up to $5, the majority (64%) would only pay this amount, and less than 30% would pay up to $10.
Q.What is the general sentiment among APAC travellers regarding the idea of making VoIP calls on flights?
What is the general sentiment among APAC travellers regarding the idea of making VoIP calls on flights?
While over 40% are interested in making in-flight VoIP calls, a higher percentage (65%) find it irritating to sit near someone making such a call. This indicates a mixed and cautious reception.
Q.How do APAC travellers suggest airlines manage in-flight VoIP calls to address passenger concerns?
How do APAC travellers suggest airlines manage in-flight VoIP calls to address passenger concerns?
Almost 80% of APAC respondents believe airlines should offer different sections on planes. This would allow passengers to choose seating in areas where calls are, or are not, permitted, to mitigate irritation.
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