World-first Homme Plisse Issey Miyake flagship opens in Tokyo
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The world’s first flagship store dedicated to the Homme Plisse Issey Miyake label has opened in the Tokyo suburb of Aoyama.
The 225sqm space was designed by Tokujin Yoshioka in a distinctly minimalist Japanese style heavily dominated by bare concrete.
Space at the rear of the shop houses a pleating machine, press and sewing machines, as found in the factory. Here, visitors can see the Japanese fashion label’s unique production method called seihin pleats (product pleats), in which pleats are made in fabric which is cut and sewn to 1.5 times the normal size.
Stock on display includes a limited-edition long-sleeve t-shirt range under the Colors label, sold in 10 shades. The clothes are made using the pleating machine located in the store and complement the full Homme Plisse collection.
The bold and bare concrete floors and pillars and exposed utilities in the space help create a factory feel and helps the brightly coloured apparel stand out. Stock is hung from steel racks and matching display counters.
“We hope that this shop not only delights customers but also brings a sense of the joys of the “monozukuri no gemba (workshop)” to the public for the first time,” said a Homme Plisse Issey Miyake spokesperson.
Questions & Answers
Q.What is the key design feature of the new Homme Plisse Issey Miyake store?
What is the key design feature of the new Homme Plisse Issey Miyake store?
The store was designed by Tokujin Yoshioka in a minimalist Japanese style, predominantly featuring bare concrete. This choice helps create a factory feel and makes the brightly coloured apparel stand out visually.
Q.Can customers see how the clothing is made inside the shop?
Can customers see how the clothing is made inside the shop?
Yes, a pleating machine, press, and sewing machines are located at the rear of the shop. Visitors can observe the seihin pleats production method, where pleats are made in fabric cut to 1.5 times the normal size.
Q.Is there any special merchandise available at this new flagship store?
Is there any special merchandise available at this new flagship store?
The store offers a limited-edition long-sleeve t-shirt range under the Colors label, sold in 10 shades. These specific clothes are made using the in-store pleating machine.
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