Vietnamese good to be displayed at Japanese supermarket chain
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A week for Vietnamese goods this year will be held at the Aeon supermarket chain in Saitama prefecture and Kanto region in Japan from June 5-12, according to organizers.
During the week, Vietnamese goods will be highlighted at 40 outlets in the Aeon distribution system, along with many activities such as plant tours, product assessment, and consultations.
Business-to-business contacts between Vietnam and Aeon importers, the introduction of Vietnamese products and capacity, popularisation of standards for imports, and agreement signing, along with food shows, tourism promotion, and art performances will be held within the framework of the week.
After the week, enterprises will be supported to connect with Aeon so as to supply their products to the supermarket chain. AEON committed to raising Vietnam’s export turnover through the group’s system to US$500 million in 2020 and $1 billion in 2025, following a memorandum of understanding (MoU) inked between the Japanese group and the Ministry of Industry and Trade.
In order to help Vietnamese businesses to join the AEON supply chain and become a supplier for the over 1,000 AEON supermarkets around the globe, the group has built a plan including a number of activities to increase the presence of made-in-Việt Nam goods, Yuichiro Shiotani, General Director of AEON Topvalu Vietnam, said at a recent conference in HCM City.
AEON has also provided technical support to improve the production capability of Vietnamese suppliers and help them access Japanese customers, as well as boost the purchase of Vietnamese goods to sell at its stores in Japan and other countries, he said
Questions & Answers
Q.What is the primary goal of the Vietnamese goods week at Aeon supermarkets?
What is the primary goal of the Vietnamese goods week at Aeon supermarkets?
The week aims to highlight Vietnamese goods at 40 Aeon outlets, supporting business-to-business contacts between Vietnam and Aeon importers. It also includes product introduction, standard popularisation, and agreement signing, with the ultimate goal of increasing Vietnamese exports through Aeon's system.
Q.Which specific regions in Japan will host the Vietnamese goods week?
Which specific regions in Japan will host the Vietnamese goods week?
The Vietnamese goods week will be held at the Aeon supermarket chain specifically in Saitama prefecture and the Kanto region in Japan. These areas will feature the highlighted products and associated activities during the event.
Q.What commitments has Aeon made regarding Vietnamese export turnover?
What commitments has Aeon made regarding Vietnamese export turnover?
Aeon committed to increasing Vietnam’s export turnover through its system to US$500 million in 2020 and US$1 billion in 2025. This commitment was made following a memorandum of understanding signed with Vietnam's Ministry of Industry and Trade.
Q.What support does Aeon provide to help Vietnamese businesses join its supply chain?
What support does Aeon provide to help Vietnamese businesses join its supply chain?
Aeon has developed a plan including various activities to boost the presence of made-in-Vietnam goods. They also provide technical support to improve suppliers' production capability and assist them in accessing Japanese customers, increasing purchases for stores globally.
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