Viber launches a unique Business Calls service

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Viber announced a unique service that allows users to make free international calls to landline numbers directly through its Business Calls app. The new tool makes it easier for Viber users to track their orders, get support in the retail and delivery sectors, or simply assist them with product inquiries.
Specifically designed for businesses, the new service allows early adopters to create searchable business accounts with an embedded Viber Business Call button or add the tool to their existing accounts in the app.
“Nine years ago, Rakuten Viber was the first messaging app to offer business messaging, revolutionizing how businesses communicate with their customers. Since then, we have developed a robust business messaging ecosystem and are now taking a significant step forward by introducing in-app Business Calls, a distinctive offering in the market,” says Cristina Constandache, Chief Revenue Officer at Rakuten Viber.
Additionally, users can initiate a call directly from a chat with a business. At the same time, brands can include a Viber call link on their websites to make it easier for customers to get in touch with them.
More importantly, all business calls will be free for customers, regardless of where they’re calling from. It’s also important to add that businesses can designate a specific number for Viber or continue using their regular call center number.
According to Viber, the new Business Calls service is now available globally. If you’re a business, you’re advised to contact the Viber team to learn how to get started.
Questions & Answers
Q.What is the primary new feature Viber has launched for businesses?
What is the primary new feature Viber has launched for businesses?
Viber has launched a service enabling users to make free international calls to landline numbers directly through its Business Calls app. This aims to simplify customer interactions like order tracking, support, and product inquiries for retail and delivery sectors.
Q.How can businesses integrate this new call service into their operations?
How can businesses integrate this new call service into their operations?
Early adopter businesses can create searchable accounts with a Business Call button or add the tool to existing accounts. Brands can also include a Viber call link on their websites or allow calls directly from a chat with a business.
Q.Will customers be charged for making calls using this new service?
Will customers be charged for making calls using this new service?
No, all business calls initiated through this new service will be free for customers. This applies regardless of their location when making the call, removing any cost barrier for users.
Q.What options do businesses have regarding their contact numbers for this service?
What options do businesses have regarding their contact numbers for this service?
Businesses have the flexibility to either designate a specific number exclusively for Viber calls or continue using their existing regular call centre number. This allows for smooth integration with their current operational structure.
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