Upswing for Sa Sa International New Year sales

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With more tourists from the mainland, cosmetic retailer Sa Sa International Holdings saw a 3.5 per cent upswing in sales in Hong Kong and Macau during the Lunar New Year (January 28 to February 3).
It says there were 10.7 per cent more transactions by tourists from China, while the average value of each transaction shrank by 4.6 per cent.
Sales to local customers also decreased, by 3.3 per cent, according to the company’s preliminary figures.
Hong Kong Immigration Department says there was a 12.9 per cent increase in the number of Hong Kong residents travelling overseas through the airport during the Lunar New Year period.
Sasa chairman/CEO Kwok Siu Ming Simon says that as the group’s sales performance during the period had been affected by several factors, the figures may not reflect overall performance.
Questions & Answers
Q.What was the overall sales performance for Sa Sa International in Hong Kong and Macau during the Lunar New Year period?
What was the overall sales performance for Sa Sa International in Hong Kong and Macau during the Lunar New Year period?
Sa Sa International Holdings experienced a 3.5 per cent upswing in sales in Hong Kong and Macau during the Lunar New Year. However, sales to local customers decreased by 3.3 per cent according to preliminary figures.
Q.How did tourist transactions contribute to Sa Sa International's sales during the Lunar New Year?
How did tourist transactions contribute to Sa Sa International's sales during the Lunar New Year?
Transactions by tourists from mainland China increased by 10.7 per cent during the period. However, the average value of each tourist transaction shrank by 4.6 per cent.
Q.Why did Sa Sa's chairman suggest these figures might not reflect overall performance?
Why did Sa Sa's chairman suggest these figures might not reflect overall performance?
Sasa chairman/CEO Kwok Siu Ming Simon stated that the group’s sales performance during the Lunar New Year period had been affected by several factors. Therefore, the preliminary figures may not truly reflect the company's overall performance.
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