Uniqlo launches new range with French fashionista Ines de la Fressange
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Uniqlo has teamed up with former French fashion model Ines de la Fressange to produce a range of clothing where comfort meets luxury style.
Born and raised in France, de la Fressange became a top international model soon after starting her career at the age of 17. In 2013 she created her own brand Ines de la Fressange Paris and first collaborated with Uniqlo in 2014.
The new range, which goes on sale this Friday (August 28), will feature three themes.
Bohemian is inspired by the free-spirited culture of the 1970s, celebrated in a variety of flowy, twist pleated skirts and dresses with paisley and polka dot prints.
Neobourgeois features 100-per-cent silk blouses and wrap dresses, while the third, Mannish, includes coats, classical tweed jackets, corduroy pants, and other essentials for “masculine coordination”.
De la Fressange says the new lines are influenced by the styling of fashion adopted by women she admires from the 1970s. Among them: actress, songwriter, and model Jane Birkin and singer-songwriter Francoise Madeleine Hardy.
“Back in the seventies, many women were determined to emancipate themselves from traditions,” de la Fressange explains. “These liberated individuals took fashion and their lives in exciting new directions.”
The new collaboration will be sold through Singapore Uniqlo stores (excluding at Changi Airport) and online, as well as other selected Uniqlo stores throughout Asia.
Questions & Answers
Q.What kind of clothing items can customers expect to find in the new Uniqlo range?
What kind of clothing items can customers expect to find in the new Uniqlo range?
The new range includes flowy, twist pleated skirts and dresses with paisley and polka dot prints, 100-per-cent silk blouses, wrap dresses, coats, classical tweed jackets, and corduroy pants. It covers three themes: Bohemian, Neobourgeois, and Mannish styles.
Q.When does this new clothing range become available to purchase?
When does this new clothing range become available to purchase?
The new collaboration between Uniqlo and Ines de la Fressange will be available for customers to buy starting this Friday, August 28th. It launches just before the end of the month.
Q.Which specific Uniqlo locations will be selling the new collection?
Which specific Uniqlo locations will be selling the new collection?
The collection will be sold at Uniqlo stores in Singapore, with the exception of the Changi Airport location. It will also be available online and at other selected Uniqlo stores across Asia.
Q.What was the inspiration behind the designs for this latest Uniqlo collection?
What was the inspiration behind the designs for this latest Uniqlo collection?
The designs are influenced by the styling adopted by women Ines de la Fressange admires from the 1970s. These include figures like Jane Birkin and Francoise Madeleine Hardy, who symbolised female emancipation and new directions in fashion.
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