Uniqlo Launches New Game Model Worn by Global Brand Ambassador, Roger Federer

In this article (5)
UNIQLO, Japanese global apparel retailer announces that it will offer replica game wear and other items worn at the 2019 Wimbledon Championships by its Global Brand Ambassador, Roger Federer. Items will be available from July 1, 2019 (Monday) at UNIQLO Orchard Central Flagship store and UNIQLO.COM. The new game wear model was developed by the design team at the UNIQLO Paris R&D Centre, led by Artistic Director Christophe Lemaire, in consultation with Roger Federer.
Roger Federer – “It’s now been a year since I partnered with UNIQLO, and I still clearly remember the excitement of first walking on court in UNIQLO at last year’s Wimbledon Championships. I’m thankful to the design team at UNIQLO, and I appreciate UNIQLO’s efforts to have a vision beyond sports through its LifeWear philosophy. I’m looking forward to this year’s outfit as well as the many more opportunities to come.”
Roger Federer model: A classic design for a classic tournament – The Roger Federer polo features a classic cutaway collar and design that is well suited to this traditional tournament and Roger Federer’s elegant playing style.
Jointly developed by UNIQLO and Toray Industries, Dry EX features a special arched structure that dries faster than ordinary dry function material, preventing the steamy and sticky feeling due to perspiration to maintain comfort throughout play. The raised structure is well suited to the strenuous movements of tennis. Highly breathable mesh has been used in areas that accumulate sweat, helping to avoid overheating and allowing the athletes to be at their best during competitions.
Questions & Answers
Q.Where can customers purchase the replica game wear and other items worn by Roger Federer?
Where can customers purchase the replica game wear and other items worn by Roger Federer?
The items will be available at the UNIQLO Orchard Central Flagship store and online at UNIQLO.COM. They are scheduled for release from July 1, 2019, following the announcement by UNIQLO.
Q.Who was involved in developing the new game wear model for Roger Federer?
Who was involved in developing the new game wear model for Roger Federer?
The new game wear model was developed by the design team at the UNIQLO Paris R&D Centre. This team is led by Artistic Director Christophe Lemaire, and they consulted with Roger Federer during the process.
Q.What specific features does the Dry EX material, used in the game wear, offer to athletes?
What specific features does the Dry EX material, used in the game wear, offer to athletes?
Dry EX, developed with Toray Industries, has a special arched structure that dries faster than ordinary materials. It prevents stickiness from perspiration, maintains comfort, and includes highly breathable mesh in sweat-prone areas to avoid overheating.
Q.What kind of collar does the Roger Federer polo feature, and why is it considered appropriate for the tournament?
What kind of collar does the Roger Federer polo feature, and why is it considered appropriate for the tournament?
The Roger Federer polo features a classic cutaway collar. This design is considered well suited to the traditional nature of the Wimbledon tournament and complements Roger Federer’s elegant playing style.
Reader pulse
What is the primary impact of this Federer apparel launch?
23,706 votes so far