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UBS Looks to Wall Street for Respect

By Wei Zhang
3 min read
UBS
UBS
In this article (4)

Kelleher, a 30-year Morgan Stanley veteran, became chairman earlier this year in what many viewed as a surprise announcement. His selection becomes obvious. He won the post over European candidates including Roche’s  Christoph Franz, former SNB head Philipp Hildebrand, and ex-Unicredit boss Jean-Pierre Mustier.

UBS is one of the most valuable European banks with a price-to-book ratio of 1, compared to Wall Street firms JPMorgan and Morgan Stanley, each of which trade at 1.3. That puts UBS in company with Goldman Sachs and Wells Fargo. By comparison, Credit Suisse trades at 0.3 along with Societe Generale and Deutsche Bank. Barclay’s and HSBC claim ratios of 0.4 and o.6, respectively. According to the report, Kelleher and Hamers have spoken with major US investment houses such as Capital Group, T Rowe Price, Wellington, and Fidelity during their roadshow, in an attempt to persuade them to increase their holdings in UBS, which did not comment on the talks.

Because UBS’ business is heavily focused on higher-margin wealth management and less on higher-risk investment banking, the bank’s board believes its market capitalization could be double its book value, one of the sources added.

If we are a European bank with European investors, we will trade at one times book. The goal is two times.

Questions & Answers

Q.

Why is UBS seeking help from US counterparts to increase its book value?

A.

UBS feels underappreciated and believes its current valuation is hindered by negative perceptions of Swiss and European banks. It aims to be seen as a global bank with Swiss roots, not just a European one, to achieve a better market valuation.

Q.

What is UBS's current price-to-book ratio compared to its Wall Street peers?

A.

UBS currently has a price-to-book ratio of 1.0, which is comparable to Goldman Sachs and Wells Fargo. This is lower than JPMorgan and Morgan Stanley, which both trade at 1.3 times book value.

Q.

Which US fund managers have Kelleher and Hamers met with during their roadshow?

A.

Kelleher and Hamers have met with major US investment houses including Capital Group, T Rowe Price, Wellington, and Fidelity. They are trying to persuade these firms to increase their holdings in UBS.

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