Tomoro Coffee debuts in China, eyes SE Asian growth

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Indonesia cafe chain Tomoro Coffee has entered the Chinese market, opening in Shanghai’s Qingpu E Link World Industrial Park.
And the retailer says it is now targeting expansion in Southeast Asia.
Tomoro Coffee opened its first store in Indonesia in August last year and has since expanded to 200 stores nationwide.
The Jakarta-based coffee shop is seeking to open 4000 stores in Southeast Asia with 400 new stores in Indonesia next year, World Coffee Portal reported.
In addition, it is exploring opportunities to open about 500 stores each in Vietnam, Malaysia, Thailand, and the Philippines.
Questions & Answers
Q.Which specific location in China has Tomoro Coffee chosen for its debut?
Which specific location in China has Tomoro Coffee chosen for its debut?
Tomoro Coffee has opened its first store in China within Shanghai’s Qingpu E Link World Industrial Park. This is their entry into the Chinese market, as they also eye further expansion across Southeast Asia.
Q.How many stores does Tomoro Coffee aim to open in total across Southeast Asia?
How many stores does Tomoro Coffee aim to open in total across Southeast Asia?
The Jakarta-based coffee shop aims to open 4,000 stores across Southeast Asia. This target includes 400 new stores in Indonesia next year, and potential openings in other regional markets.
Q.When did Tomoro Coffee first launch its operations in Indonesia, and how many stores does it currently have there?
When did Tomoro Coffee first launch its operations in Indonesia, and how many stores does it currently have there?
Tomoro Coffee launched its first store in Indonesia in August of last year. Since then, the chain has rapidly expanded its presence to a total of 200 stores nationwide within Indonesia.
Q.Beyond Indonesia, which other Southeast Asian countries are being considered for around 500 new stores each?
Beyond Indonesia, which other Southeast Asian countries are being considered for around 500 new stores each?
Tomoro Coffee is exploring opportunities to open approximately 500 stores in several key Southeast Asian markets. These target countries include Vietnam, Malaysia, Thailand, and the Philippines, as part of their regional growth strategy.
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